New Jersey Jewelry Store to Give Away Free Jewelry
In celebration of its 30th year in business, a jewelry store in the United States town of Wyckoff, New Jersey is giving away free bags of jewelry that they want those who find them to keep. The shop, Devon Fine Jewelry, is run by owner Nancy Schuring, a former school teacher turned jeweler who came up with the idea as a way to give back to the local community while celebrating her 30th year at the reins of the retail jewelry store.
Local residents were shocked, yet delighted, by this display of generosity from Devon Fine Jewelry and many have been reported as being thrilled to take part in the hunt for the white bags that will be randomly placed around the town for anyone who to find. Whoever finds the bags is entitled to keeping the jewelry inside and Schuring says that the total of the gift bags comes to over $25,000 all together. Finders keepers is the motto of the day and Schuring hopes that this gesture will engender more goodwill for her shop which has thrived in this town for the past three decades. According to reports, Schuring is extremely excited to be holding the event and pleased that she is in a financial position to hold such a giveaway.
The bags of jewelry have been planned in coordination with the local police force of Wyckoff so that the officers are aware of the event and can respond appropriately if needed. The bags will be placed in places of high visibility around local restaurants, shops and other public places such as Franklin Lakes, Glen Rock, Mahwah, Ramsey, Walkwick, Ridgewood, Oakland, Midland Park and Allendale which are all towns outside of the Wyckoff city limits.
While the jewelry within the bags is designed for women, this is expected to be an equally excellent surprise for men who can use the jewelry for gifts to give a woman they are fond of. Each bag will contain a note that reads:
“This is yours to keep. We’d just like you to contact us and let us know you found it.”
Response is expected to be great to this innovative publicity garnering event.